VARMaster Partner Marketing Program
Given the exciting growth of the application delivery optimization marketplace, it is more important than ever that our partners receive the best support possible. The KEMP VARMaster Marketing Program is a unique and powerful marketing vehicle that will help ensure partner success.
Overview
The KEMP VARMaster Marketing Program is designed for two primary purposes. First, it serves as an effective and wide-reaching means of marketing support for our channel partners. Second, it serves as a powerful incentive to bring new partners on-board, adding to our combined influence within the application delivery optimization marketplace.
The following is an overview of the marketing support available to our partners through this program:
Public Relations
KEMP offers a three-tiered approach to public relations, which includes press announcements, joint customer case studies, and joint contributed articles. All address KEMP's support for our partners who specialize in building business-class solutions for customers. All work to position our partners and KEMP together to deliver application delivery optimization solutions for the small-to-medium sized business.
Web Directory - Partner Profiles
The KEMP Web Directory is a resource for customers looking for solutions that extend KEMP products. Examples of what customers look for include:
- Customers seeking total network and application delivery solutions
- Managed service providers looking for network and application delivery solutions to cost-effectively ensure their sites are up and running
- Network administrators looking for a cost-effective solution for managing their website infrastructure, while extending confidence and security to ensure availability, integrity and performance
- Value-added resellers needing a comprehensive solution to monitor and control networked IT resources and content to ease the management of vital resources and devices, while ensuring that end-users get the quality of service they expect
VARMaster Partner profiles are posted on the partner section of KEMP’s website. VARMaster Partner profiles include an overview of your company. Partner profiles are distributed to the KEMP sales team, providing our people with the comprehensive information they need when speaking to potential customers about your company.
Collateral
A full range of KEMP collateral is available at your fingertips. White papers and success stories are available through our website. Reprints, including brochures and datasheets, are available upon request. Additionally, we have various selling tools; including videos, and links to our website.
Website Exposure
As our partner, your company profile becomes a prominent fixture on www.kemptechnologies.com Special focus on your products and solutions, your company logo, and direct links to your website are included. Additionally, banner ads that promote our partnership and your company are available for display on the partner site.
Bundled Products
Have you bundled a product solution with KEMP? We'll make sure the world knows about it through profiles, technical briefs, customer success stories, and various other promotional vehicles.
All of this, of course, is only the beginning. We thank you for this opportunity to speak to you about the full benefits of our partnership programs. Should you have any questions about the materials contained herein, please don't hesitate to call Tim Quinn at KEMP, or email tquinn (at) kemptechnologies.com.
Sign up to become a VARMaster Partner
Becoming a KEMP VARMaster partner provides you with an opportunity to partner with a leader in network and application delivery optimization solutions, with a complete line of proven products that streamline IT costs, enable greater performance, scalability, security, deliver high-availability operations, and are easy to use. The KEMP VARMaster Partner Program is designed to provide sales, support, and marketing opportunities to our VARs, Technology, Reseller and Managed Service Partners. KEMP Partners are independent companies that provide the highest levels of technical expertise, strategic thinking, and hands-on skills incorporating KEMP technologies to enterprises, and connectivity providers.
For more information contact VARMaster (at) kemptechnologies.com. To apply to become a VARMaster Partner, please complete the Partner Application Form.